Now Published
They ask for your opinion and ignore it. They phrase the question to get the answer they want. They've asked six people the same thing and are working their way down the list. That person has a name now.
"They taught us to give complete answers. Nobody taught us to ask complete questions."
Free Personality Quiz
12 questions. One uncomfortable truth. 13 possible results — frighteningly accurate.
Author of the CommonSensical Series, including the newly published Don't Be an Ask-Hole, Deena is a sought-after keynote speaker, trainer, and CBAP/CPOA/PSM-certified BA leader. She brings passion, practical wisdom, and a contagious get-it-done energy to every stage and every page.
The CommonSensical Series
Deena delivers high-energy keynotes and workshops on Business Analysis, Agile Product Delivery, and communication skills that actually stick.
Book Deena to SpeakNow Published · Nonfiction · Communication · Business
How to Stop Misusing Questions and Start Getting Real Answers
By Deena Chadwick · The CommonSensical BA
You probably already know one. Now find out why — and what to do about it.
They ask for your opinion — then do exactly what they were going to do anyway. They phrase the question to guarantee the answer they want. They've already asked five other people and are working their way down the list until someone says yes. They pile three questions into one message and only respond to the part that suits them.
Sound familiar? Of course it does. That person has a name now.
Here's the part that makes this more than just satisfying to read: Ask-Holes aren't always doing it on purpose. Some know exactly what they're doing. Others have no idea. And a few sit somewhere on the line between the two. Understanding which kind you're dealing with changes everything about how you respond.
This book names 13 archetypes and maps the question types they misuse — in conversations, meetings, surveys, research, and AI prompts. Can they be "cured"? That's in the book.
Someone who intentionally or unintentionally misuses or abuses questions — in conversation, surveys, research, or AI prompts — in ways that block real communication and derail real answers.
"Do you think we should go with Option A — you know, the one that actually makes sense?" That's a leading question wearing a question mark.
"Hey — did you finish the report and did you loop in the team and is the client confirmed?" Three questions. One message. Zero chance of a complete answer.
Inside the Book
Free · 3 Minutes
Take the 12-question quiz and find out which of the 13 Ask-Hole archetypes fits you best — plus what to do about it.
Sneak Peek
Phil asked for my opinion on every major life decision — the car, the job, the fence. And every single time, he did exactly what he was going to do anyway. One day I finally put a word to it. Phil's an Ask-Hole. Not a bad person. Just someone who had turned the question into a tool for something other than getting an answer.
Bob sent me a Teams message: "Hey, do you have the latest figures and did you loop in the team?" Two questions. One message. The answer sounds complete — but a smooth answer hides the parts it skipped. Bundling doesn't get corrected. It gets covered up.
Get the book that names the patterns, tells the real stories, and gives you the tools to recognize, respond to — and stop being — an Ask-Hole. In every conversation, meeting, survey, and AI prompt.
The Bridge · Free Chapter
The Returned Question — "I don't know — what do you want?"
Jake and Sarah have had the same conversation roughly four thousand times. It goes like this:
"What do you want for dinner, honey?"
"I don't know — what do you want?"
"I asked you first."
"Well, I'm good with whatever. What sounds good to you?"
And around it goes, the question sailing back and forth between them like a boomerang neither one will catch, until somebody finally gives up and they end up at the same Mexican place they always end up at, a little hungrier and a little more annoyed than they needed to be. Nobody was being difficult. Nobody was fighting. They were both, in fact, trying to be generous — each one wanting to let the other choose. And that mutual generosity produced a small, stupid stalemate, because the one thing neither of them would do is the thing the question actually asked for: put an answer on the table.
You have lived this. Everyone has lived this. It's the most harmless possible version of the archetype, and that's exactly why it's the perfect place to start — because the harmless dinner version and the costly workplace version run on the exact same move. Somebody asks you a question, and instead of answering it, you hand it right back.
That's the Boomerang Questioner. And the reason it's so easy to miss as an Ask-Hole move is that it usually doesn't feel like one. It feels polite. It feels like deference — like you're being easy-going, giving the other person the lead, declining to impose. But when someone genuinely asked for your answer, returning their own question to them isn't generosity. It's a withheld answer wearing generosity's clothes.
A Boomerang Questioner is someone who, when you ask them a question, answers with a question of their own — handing yours right back instead of putting an answer on the table. You threw something to them; it came straight back to you. That's the whole move, and the boomerang is the perfect image for it, because a boomerang, by design, returns to the person who threw it.
This is its own distinct species, and it's worth being clear about how it differs from the others, because the surface behavior — a question coming at you — can look like several archetypes at once. The Rhetorical Questioner asks a question they don't want answered, to make a point. The Manipulative Questioner asks a question to steer you somewhere. The Boomerang Questioner does neither. They aren't making a point or steering you — they're avoiding answering the one you asked, by reflecting it back. Where every other archetype in this book misuses a question they're asking, the Boomerang misuses the question you asked, by refusing to catch it.
And the motives run across a real range — from a politician's practiced dodge to the gentlest, most well-meaning deference. The intentional end is the smallest part of it. Far more common, and far more interesting, are the people who boomerang without any wish to evade:
The first three are the warm, unintentional offenders — the same family as the other unintentional archetypes. They'd be startled to learn that their easygoing deference was costing anyone anything. But it does.
Mechanically, the Boomerang misuses one of conversation's genuinely useful moves: answering a question with a question. Done well, that's not evasion at all — it's clarification. "What should we do about the budget?" answered with "which budget — the project one or the department one?" is a perfectly good return, because it narrows toward an answer. A good teacher does it constantly: "what do you think the answer is?" is a real pedagogical tool, returning the question on purpose to make the student do the thinking.
So the returned question isn't inherently an Ask-Hole move. It curdles into one under a specific condition: when the asker actually wanted your answer, and the return doesn't move toward one — it just bounces the original question back unchanged. The clarifying return advances the conversation ("which budget?"). The Boomerang return resets it ("well, what do you think?"), putting the asker right back where they started, now holding their own question plus the small social friction of having it refused.
Here's the mechanism that makes the gentle version so sneaky: deference looks identical to evasion from the outside. When someone says "whatever you think is best," you can't tell from the words alone whether they're being humble, don't have an opinion, don't trust the one they have, or are quietly dodging accountability. All of those produce the exact same sentence. And because the sentence sounds gracious, you're inclined to read it as generosity and move on — which means the boomerang succeeds precisely because it's polite. The cost hides inside the courtesy.
What makes being boomeranged uniquely frustrating is that you can't even be properly annoyed, because the person was being nice. Jake isn't fighting Sarah; he's deferring to her. So when you feel that little flicker of exasperation — I just want an actual answer — you also feel slightly guilty for feeling it, because what is there to object to? They were being accommodating. The frustration has nowhere to land.
But the cost is real, and it compounds. In the dinner version, it's trivial — a few wasted minutes and the same Mexican place. In the workplace version, it's not. When a leader asks a team member "how do you think we should handle this?" they're usually asking for a specific reason: they want their judgment, they want to know how they think, they want to develop them, or they genuinely don't know the answer and need a second mind on it. A boomerang back — "whatever you think is best" — defeats every one of those reasons at once. The leader doesn't get their judgment. They don't learn how they think. The team member doesn't grow, because they just dodged the rep. And if input was genuinely needed, the decision gets made alone, having gained nothing from asking.
And there's a slow, corrosive version over time. If every question handed to a team member comes straight back, the leader eventually stops asking — and just decides and tells. Which is the opposite of what they wanted, and it trains the whole team toward exactly the passivity they were trying to pull them out of. The boomerang, repeated, teaches the asker to stop throwing.
The returned question seems like it should live only in conversation. But the underlying move — declining to commit to an answer and pushing the work back on whoever asked — shows up on forms, in analysis, and in front of a machine too.
In surveys, the boomerang is the question that hands its own job back to the respondent — asking them to do the framing, the deciding, or the analysis the survey was supposed to do. "What do you think we should ask about in this survey?" as a survey question is a literal boomerang. More subtly, an open "what should we do better?" tossed to thousands of people pushes the entire analytical burden back onto them. They have to invent the categories, weigh the trade-offs, and design the solution you should have scoped. They mostly won't; they'll give you a shrug in text form.
❌ "What do you think we should focus on improving?"
✅ "Which of these areas most needs improvement: speed, price, support, or selection?" — then an optional open follow-up for specifics.
In research and analysis, the boomerang is the analyst who, asked "what does the data say we should do?", responds only with "well, what do you want it to say?" — handing the question back instead of forming a defensible answer. There's a real and important version of "it depends" — good analysis is full of legitimate caveats. But the boomerang version uses "it depends" as an exit, a way to avoid ever committing to an interpretation.
❌ "What do you want the numbers to say?" (in response to "what do the numbers say?")
✅ "Here's the most defensible read of the data, here are its limits, and here's the specific thing that would change my conclusion."
An AI almost never boomerangs you — handing your question back unanswered would feel unhelpful, and unhelpful is the one thing it's built not to be. The boomerang is yours, and the AI is where it does its most invisible damage. When the AI asks you a clarifying question — "What's your budget?" "Who's the audience?" "Formal or casual?" — it's asking because the answer lives only in your head. Bouncing it back ("I don't know — what do you think?") forces the machine to invent your answer. You get a confident, polished result aimed at a target you never actually set.
❌ AI: "Who's the audience for this?" → You: "I don't know, who do you think it should be?"
✅ AI: "Who's the audience for this?" → You: "Senior executives who are short on time and skeptical of jargon."
The fix is mostly about telling the truth about why you're returning a question — because the gentle boomerang is almost always a kindness pointed slightly wrong.
When your question keeps coming back, you have a few ways to make it land instead of bounce — and with the gentle deferrers, these are usually a relief to them, too.
The Boomerang Questioner is the one Ask-Hole who misuses your question instead of their own — by refusing to catch it and throwing it right back. Before you bounce a question, figure out what's true: if you have a preference, offer it; if you don't, say so plainly; and if you're hiding behind "what do you think?" because your own answer feels risky, offer it anyway. A boomerang always comes back to the person who threw it. The kind thing, when someone throws you a real question, is to catch it.
Free Personality Quiz
12 questions. One uncomfortable truth. Zero judgment — well, maybe a little.
Based on Don't Be an Ask-Hole by Deena Chadwick
Drop your name and email to unlock your full result — plus 6 more questions for a sharper read. No spam. Just occasional content that'll make you a better question-asker.
Your info stays with Deena Chadwick / CommonSensical Series. Unsubscribe anytime.
Your Full Result
Share Your Result
All 13 Ask-Hole types, their signature moves, and exactly what to do when you spot one — including in the mirror.
Get the Book on Amazon